Welcome to the world of HUBLOT
The HUBLOT brand was founded in Switzerland in 1980 and has always set itself apart with its innovative concept, which began with the unprecedented combination of gold and rubber. The ‘art of fusion’ concept is the visionary brainchild of Jean-Claude Biver and has been promoted by CEO Ricardo Guadalupe since 2012.
Why HUBLOT?
HUBLOT strives to continuously advance its long-established innovative expertise, guided by the brand philosophy ‘Be first, different and unique’. With its pioneering and innovative spirit, creating new materials (scratch-resistant Magic Gold, ceramic in bold colours, sapphire) and manufacture movements (UNICO, Meca-10, Tourbillon), HUBLOT is always one step ahead.
HUBLOT is a Haute Horlogerie brand with a vision for the future, linking into the most important events of the time and affiliating with the most prominent personalities as brand ambassadors.
Novelties 2023
Collections
The ‘art of fusion’ concept penetrates to the heart of the watch – the movement. HUBLOT has developed a whole range of unique movements that are used in a variety of ways, from classic watches to disruptive watch concepts.
CLASSIC FUSION
Unique, strong, and quintessential - the Classic Fusion collection reinterprets classic elegance with HUBLOT’s inimitable touch. A distinctly different style that comes in a variety of movements, designs, materials and colours.
BIG BANG
HUBLOT’s flagship model, the Big Bang, has revolutionised the world of watchmaking with its extraordinary design. As a contemporary icon, it is constantly reinventing itself and leaves room for technical and aesthetic developments. It is more than a watch: it is a state of mind.
SPIRIT OF BIG BANG
HUBLOT has captured the essence of the Big Bang in an exclusive tonneau-shaped collection. With their sophisticated multi-layer construction, the cases leave the options open for countless combinations of materials, colours and finishes.
SQUARE BANG
In 2022, HUBLOT launched its own interpretation of the square watch, a completely new shape for the watchmaker. Inspired by the iconic Big Bang, the Square Bang Unico joins the Spirit of Big Bang and adds another pillar to the Shaped collection. A fourth shape has been crafted: the square.
MP
The models in the MP collection are all about innovation and are the result of fusing revolutionary movements with spectacular designs. They embody true skill and invite us to look at time in a new light.
The Art of Fusion
As part of its ‘Art of Fusion’ concept, HUBLOT strives to create a perfect symbiosis between functionality, construction and design. The brand has developed a whole range of unique movements that are used in a variety of ways, from standard watches to disruptive watch concepts. A unique design of the Unico automatic chronograph. An unparalleled power reserve of Meca-10, Tourbillon and MP-11 calibres. A revolutionary approach with the MP-05, featuring 11 barrels and 50-day power reserve.
From the manufacture of micro-components for movements to cases and dials, from basic research to the development of innovative materials, watchmakers, physicists, chemists and engineers work together under the same roof with perfect synergy, creating extraordinary watches that continually push technical and aesthetic boundaries.
Looking to the future, HUBLOT is focusing on a new form of watchmaking that combines innovation and tradition, high-tech craftsmanship, mechanical precision and the beauty of its manufacture movements.
Winter Moments by HUBLOT
HUBLOT has a long and impressive history of sponsoring ski events. The brand has made a name for itself by recruiting some of the most famous ski athletes as brand ambassadors and friends. This includes Dario Cologna, who won four Olympic gold medals and secured his place in the history books as world champion in cross-country skiing. Corinne Suter is also part of the HUBLOT family - she won the world championship in 2021 and was crowned Olympic downhill champion in 2022.
HUBLOT's close connection to the mountains is firmly anchored in the fairytale-like town of Zermatt, a place that embodies the identity of Switzerland. In addition to some Zermatt themed special editions created by HUBLOT, a modern high-speed chairlift, the 'HUBLOT Express', was built.
In March 2023, Daniel Arsham also designed a 20-meter sundial at the foot of the Matterhorn. He is one of the most renowned contemporary artists worldwide and HUBLOT's brand ambassador. As the sun moves throughout the day, the central hand shows the time based on the shadows cast in the snow. This watch embraces HUBLOT's design language and incorporates familiar features, such as the famous screws that secure the Big Bang's bezel.
The partnership with first-class ski athletes and the relationship with the mountains underlines HUBLOT's passion for sport, adventure, and Swiss tradition.
"Tradition and innovation both have their place at the Hublot Manufacture, a place where the "art of fusion" heralded a new concept in watchmaking." - Ricardo Guadalupe, CEO
